LINDSAY: The Standard is expanding it’s distribution in Lindsay.
The Standard is already available at various outlets throughout Kawartha Lakes, including; Fenelon Falls, Bobcaygeon, and Lindsay, but the paper is now hiring carriers to deliver newspapers door-to-door, in order to better serve the community.
The Standard Sales Representative and Circulation Director, Lisa Black, says this is a great opportunity for local businesses to work together to achieve success. “We are all connected, whether it be through sport, family, or business. The Standard provides a voice for the community and provides a platform for businesses to speak to a larger, expanded market,” said Ms. Black.
One of The Standard’s newest carriers is, 12-year old, Tyler. Tyler is a grade 6 student at St. Mary Catholic Elementary School. When Tyler isn’t at school or handing out newspapers, he enjoys dirt biking, riding 4-wheelers. and even has his own grass-cutting service to help the community.
Like the eager-beaver he is, when asked why he chose to become a carrier, Tyler said he “thought it would be fun.”
The Standard pays all of it’s carriers. Gone are the days of walking door-to-door and asking for donations from residents. The Standard also has a rewards program for carriers. Carriers collect points and are rewarded with various products bought from local stores, within the carriers municipality or township. Popular items include: Google Play gift cards and Apple products.
The Standard also has a “Carrier of the Month” award. The ‘Carrier of the Month’ wins a free meal from one of our sponsors. In addition to the ‘Carrier of the Month,’ The Standard also thanks their carriers by holding special events for them to enjoy, such as bowling nights or movie nights, depending on the sponsor.
According to Lisa Black from The Standard, carriers gain more than just money from distributing newspapers. “Being a carrier teaches children the importance of working hard, and imparts valued work skills such as, reliability and people skills, preparing them for the real world,” said Ms. Black.
If you know someone who is interested in being a carrier at The Standard, please give Lisa Black a call at The Standard’s office at 905-985-6985.